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“Agency companions are why we do it”: Far more from the Air Canada Race in Basel

6 groups comprised of 33 travel brokers from across Canada (plus, for the initial time, a few brokers from the U.S.), flew previous month to Switzerland for this year’s competition, soon after qualifying in Might-June 2021. 

It was just the latest in the well known series of Air Canada Races, which first introduced in 2006 as a sales incentive. More than the 12 months qualifying agents have raced in places like Whistler, Las Vegas, London, Edinburgh, San Francisco and most lately Kissimmee in 2018. 

This year’s teams were being named for noteworthy cultural features of Basel and presented a six-spot agenda main individuals across the metropolis in the working day-very long obstacle, to entire jobs and uncover solutions in get to gain details with just about every appropriate discovery. 

“Agency partners are why we do it”: More from the Air Canada Race in Basel

6 teams of journey agents took component in this year’s Air Canada Race

From Jakob’s Basler Lecklery (a single of the city’s oldest bakeries) to the Dreilandereck (a monument marking the border assembly stage of Switzerland with France and Germany) to the modern-day art gallery Kuntsmuseum Basel, Air Canada Race 2021 contributors obtained precious expertise of Basel’s record, art and tradition. 

Agents also obtained to encounter the positive aspects of a Swiss Travel Move, which incorporates limitless journey on Swiss trains, buses and boats, community transportation in 90 Swiss cities, no cost museum admissions and discount rates for points of interest. 

Air Canada Race 2021 contributors also noticed a city (and place) clearly experience optimistic about the upcoming, with the gradual return of site visitors to Switzerland, such as fellow Europeans, People and Canadians. Major functions are returning way too, like internationally-renowned Artwork Basel and the holiday getaway season’s Christmas current market, just lately voted the most effective in Europe. 

Switzerland’s borders reopened to totally vaccinated Canadian travellers on June 26. Switzerland is also now completely built-in with the EU’s Electronic COVID Certification program. And vacation restrictions from Canada have eased in the latest months with the elimination of the quarantine requirement for totally vaccinated Canadians returning to Canada. 

For Ian Henderson, Senior Travel Advisor for Peerless Journey, this was his very first Air Canada Race – but with any luck , not his very last. “It was planned so that there ended up fun functions blended with studying and instructional elements,” said Henderson. “The enthusiasm and information of all of the Swiss suppliers developed a desire for me to return in the in close proximity to long run to see a great deal additional of their beautiful nation.” 

“Agency partners are why we do it”: More from the Air Canada Race in Basel

Gstaad, Switzerland

Henderson additional that he is optimistic for the future: “When opportunity provides alone after yet again, I come to feel there will be a potent resurgence of leisure travel and tourism all over the world.”

Workforce Waggis (named for a Basel carnival concept) had been the winners of the Air Canada Race 2021 with group customers Roger Villiers of Maritime Travel Victoria, Serge Coutu of Voyages Laurier Du Vallon Montreal, Colleen Maxwell of The Vacation Group Vancouver, Malisa Miletich of Omega Vacation Vancouver, Anne Buchnea of CWT Victor Travel Vaughan in Ontario and Stacy Gargin of CAA Atlantic Halifax. 

The completion of the race was celebrated at Basel’s Safran Zunft, a historic conference spot steps from the heart of the city’s Marktplatz, the place Air Canada Race 2021 competitors ended up feted amid a joyful crowd of 150 – another signal of normality returning – together with Swiss suppliers and colleagues from Switzerland Tourism, Basel Tourismus, Air Canada and ACV.

“This is the very first worldwide celebration we’ve hosted considering the fact that the beginning of the pandemic,” proudly mentioned Martin Nydegger, CEO of Switzerland Tourism. “We’ve been dedicated to the Canadian current market and stayed visible.” 

As travel resumes, Nydegger reported he thinks there is prospect for travel advisors. “People will be looking for expertise, seeking responsible data on how to navigate the earth all over again.” 

For Air Canada, at this time giving three occasions a 7 days flights to Zurich, Switzerland is an vital vacation spot. “We’ve been traveling to Switzerland for a incredibly long time,” stated Lisa Pierce, Senior VP Air Canada. “Our community was major and it is been downsized, but we have just about every intention of returning our worldwide community to in which it was just before, functioning with our associates like at Lufthansa Group.”

Soon after workshops with Swiss suppliers, advisors experienced one particular final celebratory dinner at Basel’s Grand Lodge Les Trois Rois, positioned on the banking companies of the Rhine, and a person of the oldest running lodges in Europe. Two publish-fam journeys had been provided to Gstaad or to Lucerne/Engleberg. 

For those people who chose Engleberg, right after two times of alpine explorations, a relatives-fashion meal in the mountains ended with prolonged cheers and applause for Ursula Beamish-Mader, who retires this thirty day period from her article as North American media relations supervisor for Switzerland Tourism. 

Here are some extra Switzerland highlights from the Air Canada Race 2021 … 


Air Canada Race 2021 individuals benefitted with becoming the inaugural guests of the Movenpick Resort Basel, a 230 space / 34 suite 5-star boutique property formally opened Sept. 1. It’s component of the Accor team. 

“Agency partners are why we do it”: More from the Air Canada Race in Basel

Basel, Switzerland


Engelberg is one particular of the best 10 ski areas of Switzerland. It’s also residence to 500+ kilometres of hiking trails, and gives quick obtain to legendary Mount Titlis, at 10,000 toes earlier mentioned sea level, by way of cable autos and gondola. The a short while ago-opened Kempinski Palace Engelberg Resort options 129 present-day rooms and an expansive spa. 


Access to this perfectly-known city is by means of GoldenPass route, integrated for website visitors who have obtained a Swiss Journey Move or a Eurail Go. An additional unforgettable tour possibility is the Glacier 3000, supplying mountaineering, climbing and winter actions these as snowboarding, snowboarding, alpine coaster and pet dog sledding.